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Cash Confessions: Our Complicated Love-Hate Relationship with Money

  • Writer: Davina Jackson
    Davina Jackson
  • Feb 29, 2024
  • 11 min read

Updated: Mar 8, 2024

Welcome to The Woman CFO – a space crafted just for you, where we embark on a journey of financial empowerment.


In the hustle and bustle of our daily lives, few things evoke such a complex array of emotions as money.


It's a topic that's both ubiquitous and deeply personal, touching nearly every aspect of our existence.


From the pursuit of financial security to the pressures of social comparison, our relationship with money is a fascinating blend of love and hate.


In today’s post, we're going to take a deep look into the heart of our love-hate relationship with money. We'll explore the various reasons why our feelings toward money can be so contradictory, shedding light on the often-overlooked emotional aspects of personal finance.


Whether you're a seasoned financial guru or just starting to take control of your money, understanding the complexities of our relationship with money is essential for building a healthier and more empowered financial future.


Are you ready? Let’s go.


scrabble letters arranged to say love-and-hate


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The Complexity of our Relationship with Money


Money isn't just about numbers on a screen or bills in our wallets; it's about our hopes, fears, dreams, and insecurities.


It's about the tension between wanting to feel secure and the nagging worry that we'll never have enough.


It's about the desire for status and recognition, tempered by the discomfort of comparing ourselves to others.


It's about the guilt and shame we feel when we make financial mistakes, and the overwhelming complexity of managing our finances in an increasingly chaotic world.


Desire for Security vs. Fear of Scarcity


unbalanced scale

In our quest for financial stability, we often find ourselves walking a tightrope between the desire for security and the fear of scarcity.


It's a delicate balancing act that many of us, especially women, navigate on a daily basis.


Desire for Security: Building a Safety Net

We all want to feel safe and secure in our lives, and money plays a crucial role in creating that sense of security.


Having enough money in the bank to cover our basic needs, provide for our families, and weather unexpected emergencies brings us peace of mind and a sense of stability.


Whether it's knowing that we can pay our bills on time, afford quality healthcare, or save for our children's education, financial security allows us to face the future with confidence and optimism.


Fear of Scarcity: The Shadow of Uncertainty

Lurking beneath our desire for security is the shadow of scarcity – the fear that we won't have enough money to meet our needs or fulfill our obligations.


This fear can stem from various sources, including past experiences of financial hardship, societal pressures to keep up with the Joneses, or simply the uncertainty of an unpredictable world.


The fear of scarcity can manifest in different ways, from anxiety about losing our jobs to worrying about being able to retire comfortably.


Navigating the Tightrope: Tips for Finding Balance

So how do we navigate this tightrope between security and scarcity? How do we find balance in a world where financial stability feels like a constantly moving target?


Here are a few tips to help you find your footing:

  • Focus on What You Can Control: While we can't predict or prevent every financial challenge, we can control how we respond to them. By focusing on building an emergency fund, living within our means, and prioritizing our financial goals, we can create a solid foundation of security to weather any storm.


  • Practice Gratitude: In moments of fear and uncertainty, it's essential to cultivate a sense of gratitude for what we do have. Take time to appreciate the blessings in your life, whether it's the love of family and friends, the beauty of nature, or the simple pleasures of everyday life. Cultivating an attitude of gratitude can help shift your focus from scarcity to abundance.


  • Seek Support: Don't be afraid to reach out for support when you need it. Whether it's talking to a trusted friend or family member, seeking guidance from a financial advisor, or joining a community of like-minded individuals, having a support network can provide encouragement, guidance, and reassurance during challenging times.


In the end, the journey toward financial security is not always smooth or straightforward.


It's a path marked by ups and downs, twists and turns, and moments of both triumph and uncertainty.


So take a deep breath, trust in yourself, and remember that you are capable of navigating the tightrope of financial security with grace and resilience.


Keeping Up with the Joneses: Navigate the Pressure of Social Comparison


letter tiles arranged to say embrace your weirdness

In today's social media-driven world, it's easier than ever to fall into the trap of comparing ourselves to others, especially when it comes to money and material possessions.


From Instagram influencers flaunting their latest luxury purchases to Facebook friends showcasing their picture-perfect lifestyles, the pressure to keep up with the Joneses can feel overwhelming.


The Influence of Social Comparison

We've all experienced moments of scrolling through our social media feeds and feeling a pang of envy or inadequacy when we see someone else's seemingly perfect life.


Whether it's a friend's glamorous vacation photos, a colleague's flashy new car, or a celebrity's extravagant lifestyle, social comparison can trigger feelings of insecurity and inferiority.


We may find ourselves questioning our own worth and success based on how we measure up to others, leading to a constant striving for more and a fear of falling short.


The Illusion of Status

In our consumer-driven society, status is often equated with material wealth and possessions.


We're bombarded with messages that suggest that having more – whether it's a bigger house, a fancier car, or designer clothes – will make us happier, more successful, and more respected by others.


But the pursuit of status can be a double-edged sword, as it often leads to a never-ending cycle of comparison, competition, and dissatisfaction.


We may chase after external symbols of success without stopping to consider whether they truly align with our values and priorities.


Navigating the Pressure: Tips for Authentic Living

So how do we navigate the pressure of social comparison and status in a world that's constantly telling us to do more, be more, and have more?


Here are a few tips to help you stay grounded and true to yourself:

  • Practice Gratitude: Cultivate an attitude of gratitude for what you have rather than focusing on what you lack. Take time each day to reflect on the blessings in your life, whether it's your health, relationships, or personal achievements. Shifting your focus from comparison to gratitude can help you find contentment and fulfillment in the present moment.


  • Define Your Own Values: Take a step back and reflect on what truly matters to you. What are your values, goals, and priorities in life? Instead of chasing after external markers of success, focus on aligning your actions with your values and living authentically according to your own definition of success.


  • Set Boundaries with Social Media: Limit your exposure to social media if it's triggering feelings of comparison and inadequacy. Consider unfollowing accounts that make you feel inferior or unworthy and curate your feed to include content that inspires, uplifts, and empowers you.


Remember that true success and fulfillment come from living in alignment with our values and priorities, not from chasing after external symbols of status.


Embrace your uniqueness, celebrate your accomplishments, and remember that you are worthy and deserving of love and respect just as you are.


Break Free from the Chains of Guilt and Shame


chain breaking

In our journey toward financial well-being, few emotions are as powerful – and as paralyzing – as guilt and shame.


Whether stemming from past financial mistakes, societal expectations, or comparisons to others, these emotions can weigh heavily on our hearts and minds, preventing us from moving forward with confidence and clarity.


The Weight of Financial Mistakes

We've all made financial mistakes at some point in our lives – whether it's overspending on a shopping spree, accruing credit card debt, going through bankruptcy, or neglecting to save for the future.


These mistakes can leave us feeling overwhelmed, ashamed, and unworthy of financial success.


We may berate ourselves for our perceived failures and dwell on what we could have done differently, allowing guilt and shame to hold us back from taking positive action toward our goals.


Societal Expectations and Pressures

In addition to our own internal struggles, we also face external pressures and expectations from society, friends, and family.


We may feel ashamed if we don't measure up to societal standards of success – whether it's owning a home, driving a luxury car, or wearing designer clothes.


The pressure to "keep up appearances" can lead to feelings of inadequacy and self-doubt, fueling our sense of guilt and shame.


Breaking the Cycle: Tips for Healing and Growth

So how do we break free from the chains of guilt and shame and embrace a future of financial empowerment?


Here are a few tips to help you on your journey:

  • Practice Self-Compassion: Be gentle with yourself and practice self-compassion as you navigate your financial journey. Remember that everyone makes mistakes, and you are not defined by your past actions. Treat yourself with kindness and understanding, and forgive yourself for any past financial missteps.


  • Focus on Growth and Learning: Instead of dwelling on past mistakes, focus on the lessons you've learned and the growth you've experienced. Every financial challenge is an opportunity for growth and learning, and each step you take toward financial empowerment is a step in the right direction.


  • Seek Support: Don't be afraid to reach out for support from friends, family, or a professional advisor. Talking openly about your financial struggles can help alleviate feelings of shame and isolation and provide you with the guidance and encouragement you need to move forward.


Guilt and shame have a way of holding us back from reaching our full potential, but they don't have to define our financial future. Remember that your worth is not defined by your bank account, and that every step you take toward financial well-being is a step toward a brighter and more empowered future.


Untangling the Knots of Complexity and Confusion


sign post that has two stacked one-way signs

In our modern world, the landscape of personal finance can often feel like a tangled web of jargon, numbers, and complex decisions.


From budgeting and investing to retirement planning and taxes, the sheer volume of information and choices can leave us feeling overwhelmed and confused.


The Maze of Financial Information

In an age of information overload, it's easy to get lost in the maze of financial advice, products, and services available to us.


From conflicting opinions on investing strategies to complicated tax regulations, the sheer volume of information can feel daunting, especially for those who are just starting to take control of their finances.


We may find ourselves paralyzed by indecision or tempted to ignore our financial concerns altogether, leading to further confusion and frustration.


The Gender Gap in Financial Literacy

Adding to the complexity of personal finance is the gender gap in financial literacy, with studies consistently showing that women tend to have lower levels of financial knowledge and confidence compared to men.


This disparity can leave women feeling ill-equipped to navigate the complexities of personal finance, leading to feelings of insecurity and self-doubt.


However, with the right tools and resources, women can empower themselves to take control of their financial futures and overcome the barriers to financial literacy.


Simplifying Your Financial Journey: Tips for Clarity and Confidence

So how do we untangle the knots of complexity and confusion and simplify our financial journey?


Here are a few tips to help you get started:

  • Start Small: Begin by focusing on one aspect of your finances at a time, whether it's creating a budget, paying off debt, or saving for retirement. Breaking down your financial goals into smaller, manageable steps can help you feel less overwhelmed and more empowered to take action.


  • Educate Yourself: Take advantage of educational resources and tools to build your financial knowledge and confidence. Attend workshops, read books and articles, and seek advice from trusted financial experts to gain a better understanding of key financial concepts and strategies.


  • Automate Your Finances: Streamline your financial management by automating repetitive tasks such as bill payments, savings contributions, and investment transfers. Setting up automatic transfers and payments can help you stay on track with your financial goals and reduce the cognitive load of managing your finances manually.


While the complexity of personal finance can feel overwhelming at times, it's important to remember that you have the power to simplify your financial journey and take control of your financial future.


So take a deep breath, trust in yourself, and remember that you have the ability to achieve financial success on your own terms.


Finding Balance: Navigating the Paradox of Financial Freedom and Restraint


mindfulness sign on top of desk

In our pursuit of financial well-being, we often find ourselves grappling with the paradox of freedom and restraint.


On one hand, we crave the freedom to live life on our own terms, to pursue our passions and dreams without being shackled by financial constraints.


On the other hand, we recognize the importance of restraint – of living within our means, making responsible financial decisions, and prioritizing our long-term goals over short-term gratification.


The Desire for Financial Freedom

Financial freedom is a concept that resonates deeply with many of us, especially women who are seeking greater autonomy and independence in their lives.


It's the freedom to pursue our passions, to take risks, and to live life on our own terms without being beholden to financial obligations or constraints.


Whether it's starting a business, traveling the world, or retiring early, financial freedom empowers us to design the life we want and to pursue our dreams with confidence and conviction.


The Importance of Restraint

At the same time, we recognize the importance of restraint – of exercising discipline and self-control in our financial decisions.


Restraint is about living within our means, avoiding unnecessary debt, and making intentional choices that align with our values and priorities.


It's about delaying gratification in the short term to achieve greater freedom and security in the long term.


While restraint may feel restrictive at times, it ultimately empowers us to make wise financial choices and to build a solid foundation for our future.


Striking a Balance: Tips for Financial Empowerment

So how do we strike a balance between the desire for financial freedom and the importance of restraint?


Here are a few tips to help you find your equilibrium:

  • Define Your Values and Priorities: Take time to reflect on what truly matters to you and what you want to achieve in life. Clarify your values and priorities, and use them as a guidepost for making financial decisions that align with your goals and aspirations.


  • Set SMART Goals: Break down your financial goals into Specific, Measurable, Achievable, Relevant, and Time-bound (SMART) objectives. Whether it's paying off debt, saving for a home, or investing for retirement, setting clear and actionable goals can help you stay focused and motivated on your journey to financial empowerment.


  • Practice Mindful Spending: Be intentional about how you spend your money and prioritize your purchases based on their value and importance to you. Practice mindful spending by asking yourself whether a purchase aligns with your values and brings you true joy and fulfillment.


Achieving true financial empowerment is about finding a balance between freedom and restraint – between pursuing our passions and dreams and making responsible financial decisions that support our long-term well-being.


Embrace the journey, trust in yourself, and remember that true empowerment comes from finding harmony between your financial aspirations and your everyday choices.


Final Thoughts on Our Complicated Love-Hate Relationship with Money


As we come to the end of our exploration into our complicated love-hate relationship with money, it's clear that our feelings toward finances are as complex and nuanced as the human experience itself.


From the desire for security to the fear of scarcity, from social comparison to status anxiety, from guilt and shame to the paradox of freedom and restraint, our relationship with money is shaped by a multitude of factors, both internal and external.


But amidst the complexities and contradictions, one thing remains clear: our relationship with money is deeply intertwined with our sense of self-worth, our values, and our aspirations for the future.


It's a journey of self-discovery, growth, and empowerment – one that requires us to confront our fears, challenge our beliefs, and embrace our unique financial journey with courage and resilience.


As women, we have the power to redefine our relationship with money on our own terms – to break free from societal expectations, to embrace our worthiness and abundance, and to cultivate a sense of financial empowerment that aligns with our values and priorities.


By practicing self-compassion, setting boundaries, seeking support, and embracing authenticity, we can navigate the complexities of our financial journey with grace and confidence.


So let's continue to support and uplift each other as we navigate the twists and turns of our financial lives, knowing that true empowerment comes from embracing our uniqueness, celebrating our accomplishments, and staying true to ourselves every step of the way.


Together, we can rewrite the narrative of our relationship with money and create a future of abundance, fulfillment, and financial well-being for ourselves and generations to come.



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